Social Media Club | Atlanta » Social Marketing http://www.smcatl.org Mon, 08 Nov 2010 03:30:00 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 7 C’s of Social Marketing http://www.smcatl.org/2010/02/01/7-c-social-marketin/ http://www.smcatl.org/2010/02/01/7-c-social-marketin/#comments Mon, 01 Feb 2010 15:26:11 +0000 Gerard Babitts http://www.smcatl.org/?p=388 7C

Ripple6’s Rich Ullman has come up with a simple, succinct rundown of the 7 C’s that make up social marketing — the 7 C’s that allow for the scaling of tactics into a strategy.

  1. Master the art of the Continuous CAMPAIGN
  2. COLLABORATE with your audience/fans/customers
  3. Forget CLICKS. It’s all about measurement.
  4. Encourage and CURATE Conversations
  5. Support COMMUNITIES
  6. CREATIVITY = Content + Context
  7. CONNECT it all together

What do you think?

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